Agora
Miami's Premium Organic Grocery Experience
Video
Vision
To elevate the organic grocery shopping experience by seamlessly blending luxury, technology, and wellness—setting a new benchmark for premium organic markets and inspiring a lifestyle defined by health, quality, and convenience
The Problem
Current Market Gaps
Limited Ultra-Premium Options
Miami lacks truly premium organic grocery options that meet the standards of health-conscious affluent consumers.
Lack of Service
Stores fail to provide attentive, personalized assistance that discerning shoppers expect.
Questionable Product Standards
Many products contain hidden additives and don't meet high health standards.
Outdated Retail Technology
Current stores lack digital integration, and have long checkout lines that waste valuable time.
The Solution
Health Standards
Strict exclusion of seed oils, artificial sweeteners, dyes, GMOs, ultra-processed ingredients and toxic plastics.
Product Variety
The widest variety of healthy and high-quality foods and products sourced locally and internationally that spark curiosity.
Aesthetic Environment
Meticulously designed spaces with premium materials that elevate the shopping experience.
Seamless Technology
"Just Walk Out" technology eliminates checkout lines. Digital integration enhances the shopping journey.
Knowledgeable Guidance
Expert staff provide personalized nutritional education. Human connection remains central to our service.
Revenue Model
Our premium marketplace is built on two complementary revenue streams:
High-Margin Products
Exclusive, hard-to-find, and highly sought-after items that health-conscious consumers willingly pay more for.
Prepared Foods & Beverages
Organic meals and artisanal beverages offering convenience without compromising quality, driving foot traffic from customers seeking lunch during corporate lunch breaks, or smoothies post-workout.
Market Size

SAM

TAM

SOM

Market Breakdown:
TAM: $217.2M (35,894 households)
SAM: $110.1M (18,194 households)
SOM: $55.1M (9,097 households)
Year 1 Market Share Goal = $14.4M/$55.1M = 26%
Average household grocery spend: $6,052/year

Source: 2023 American Census Survey, BLS 2023 American Expenditure Survey
Total Addressable Market (TAM)
All households making >$100k in nearby areas (Brickell, Downtown, South Beach, Coconut Grove, Key Biscayne)
Serviceable Addressable Market (SAM)
All households making >$100k in Brickell and 20% of households in nearby zip codes
Serviceable Obtainable Market (SOM)
50% conservative discount for specialty, premium products
Location
High Foot Traffic
Located in Brickell's busiest pedestrian corridor with maximum visibility.
Affluent Proximity
Surrounded by luxury condos and high-end commercial properties.
Accessibility
Ample parking and main street access..
Our demographic analysis reveals several prime locations. East Brickell emerges as our primary target, with nearly 9,000 target households.
Source: 2023 American Census Survey
Competition
No current competitor matches our combination of luxury, technology, and health standards.
Competitive Coexistence
This strategic map of Los Angeles reveals how Erewhon's luxury grocery model successfully operates multiple locations in close proximity to established competitors like Whole Foods, demonstrating that premium grocery concepts can thrive even in saturated markets when offering a differentiated experience.
11 Erehwon's & 19 Whole Food's in North West LA.
This competitive coexistence validates our expansion strategy for Miami, where similar demographic patterns suggest multiple Agora locations could flourish even near existing upscale grocers.
Founding Team
Luis T. Núñez Sr.
Entrepreneur and technology leader. In Venezuela, he founded leading magazines Computacion Global and Caviar, served on the board of Banco de Venezuela, the country's second largest bank, and was a director at El Universal, the country's most prominent newspaper. He also pioneered a cloud-based accounting platform ahead of its time. He holds a Master's in Computer Science from the University of Miami and a BS in Computer Science from Northeastern University.
Federico G. Núñez
Founder and Managing Broker of Novel Management, a Miami-based property management and brokerage firm rated as one of the top in the city, overseeing 150 residential properties and $4M+ in annual operational flow. With over 10 years of experience in business management, operations, and scaling service-based companies, Federico brings strong executional leadership. He holds a BBA from the University of Miami.
Luis T. Núñez Jr.
Entrepreneur and finance professional with experience in private equity and microfinance. He founded and led Pedro Te Presta a lending venture in the Dominican Republic and previously worked in real estate private equity. Luis brings expertise in financial planning, investor relations, and strategic execution. He holds an MBA from UCLA and a BS in Business from Northeastern University.
Financials
Our model maintains controlled cost inflation ~3% while growing revenue ~5% annually, creating attractive ROE with steadily improving margins.
10,000
Store Size (Sq Ft)
Optimal space for premium experience
21.6%
Avg. 5yr. Net Margin
45.9% gross & 21.6% net margins
33 months
Break-Even Point
Profitable within 2.8 years
Live Fundraising Progress
$2M
Committed
Of $5.5M total goal
$3.5M
Remaining
To reach target
Roadmap
Our strategic implementation timeline from funding to expansion
Capital Raise
Q2 2025
Site Selection & Lease
Q2 2025
Permitting & Design
Q3 2025
Build-out & Inspection
Q4 2025
Supplier Relations
Q1 2026
Grand Opening
Q1 2026
Second Location
Q1 2027
Next Steps
Initial Investment Commitment
Secure your position as a limited partner and review detailed business plans.
Partner Preview Event
Join us for an exclusive preview of Agora's partners.
Implementation Planning
Collaborate on strategic execution as we prepare for our 2026 launch.
Contact Information
Join us in revolutionizing Miami's organic grocery experience. Schedule a meeting with our team to discuss investment opportunities.
Email: luis.nunez.peyer@gmail.com | Phone: (305) 775-7945